Billtown Boards Advertising Info
People have started to ask how to get their business banner on Billtown Boards. We have been working to increase traffic to the site and members to the forums to make this a viable advertising vehicle. We are now to a point where we are comfortable offering space.
The Billtown Boards members, readers and viewers are interested in WIlliamsport, that's why they come to Billtown Boards. Whether they are sharing their views on the WIlliamsport forums or checking out the list of Williamsport restaurants they are focused on the WIlliamsport area.
Currently BIlltown Boards is receiving approximately 2,145 visits per month, 57% unique with 6 page views per visit and and 6:46 minutes spent on the site. That's 10,500 impressions per month! And Billtown Boards has just begun to grow.
What's that all mean? Well, a unique visitor is someone who is new to the site (57% right now). Each person looks at an average of 6 pages and spends almost 7 minutes on the site.
Let us put on our marketing hat for a moment. If Joe visits BIlltown Boards on Monday and browses 6 pages then leaves he will have been exposed to the ads on the site 6 times. He's 1 unique visit, 6 page views and 7 minutes.
If Jane comes to BIlltown Boards and looks at 6 pages, etc. on Monday and then comes back on Tuesday she is 1 unique, 2 visits, 12 pages (6 average) and 7 minutes average. The important part are the 12 pages. Those 12 pages mean 12 impressions for an ad.
Many sites and buyers are interested in unique visitors, we believe the multiple impressions you get from repeat visitors is the most important thus page views and visits are the key. I'd rather have one person see my ad 20 times than 20 people see it once.
It's the same with Radio, TV, Print ... frequency of a great message sells your product.
The key to advertising is What You Say x How Many times you Say It.
Right now the leaderboard above is available for $50 per month with a 3 month minimum. This position will rotate with a maximum of three banners (rotating on page refresh) on a minimum of 4 pages within the BIlltown Boards site. Specific page banner placement, Restaurant, Entertainment, etc. is available upon availability. Page exclusivity is available for $150 per month with a 6 month minimum.
The square banner to the right is available for $65 per month with a 3 month minimum. This position will rotate with a maximum of three banners (rotating on page refresh) on a minimum of 4 pages within the BIlltown Boards site. Specific page banner placement, Restaurant, Entertainment, etc. is available upon availability.
The Billtown Board Forum leaderboard is available for $150 per month with a 3 month minimum. This position will rotate with a maximum of three banners (rotating on page refresh) throughout the entire forum.
The Billtown Board Forum right skyscraper is available for $100 per month with a 3 month minimum. This position will rotate with a maximum of three banners (rotating on page refresh) throughout the entire forum.
Long term discounts are available. Up front payment receives a 15% discount.
Months are calculated on as 30. The three month minimum must run consecutively.
All banners are subject to approval by Billtown Boards. Banner formats accepted are; gif, jpg, tiff, swf. File size is restricted only in extreme instances.
Banner design is available at a minimal charge and are free with 1 year contract.